eCommerce business in 2021 has seen a huge rise where small to medium businesses have gone digital. It has boomed online shopping or purchasing by manifold. eCommerce has been a trusted strategy for a number of businesses over the years, but it mainly included the big names. Probably the reason behind those big names is the eCommerce itself? If you are the one among thinking to expand your business online, this is the right time to do that.
PDA is one of the best website developers company in Pune, and in this post we look at some reasons on why ecommerce business in 2021 can help you greatly in doing better business.
How Covid can affect the whole market and every industry?
It is 2021, the year of the pandemic, lockdowns and the recession in every field. It has affected our lives in so many different ways. Governments imposed compulsory lockdowns, norms for limited gatherings, the ways we interact have all changed. This has lead to closure of several shops, gyms, institutes. Many small start ups have to shut down due to lack of financial support. Whether you belong to middle class professionals, daily wage workers, or an independent business owners, it has affected each of us. All in all, it has influenced so many businesses, since only a very few essentials businesses can run.
Low Cost Investment in the pandemic – eCommerce business
If you feel limited with opportunities in expanding your business because of the lockdowns and restrictions, think over it again. Running an ecommerce website and app can greatly help you not only carry out improved sales but also will streamline the management of large inventory data, customers info, offers, discounts and just so many more things, all at one place. On the top of that, it is accessible from anywhere anytime. If we compare the cost of all the marketing strategies in various locations, plus the branding expenses or the customer interaction etc, the costs required in eCommerce solutions are extremely low. Low comparative cost makes the ecommerce most feasible, especially in this pandemic.
Customized CMS – your One Stop Solution
Customer Relationship Management is a software that can automate several business operations. As the name suggests, it enables to manage customers information online. Apart from customers, you can also manage all the products, its stock, prices, sales and offers, product images in the CMS. These are the operational benefits, the data can be accessed and managed from anywhere anytime. That makes it seamlessly easy for your team to coordinate across departments. For instance, updating the product once its of stock, everyone can see the real time data and act accordingly.
CMS further extends its capabilities beyond the operational automation. It can also help business owners and decision makers. There is a dedicated dashboard for reporting tools, such as sales reports, total profit and loss made. Another important insights are about the customers and leads, retention and gain etc.
Hence it makes so much sense to have an ecommerce platform for your business, the day it is automated it already has started giving you profits.
How PDA can help you with the eCommerce solutions for your business in 2021?
Now we know that marketing automation would be an amazing advantage for you to have. But how will all of this be possible? Easy, with our help. We are best website developers company in Pune providing range of web to mobile solutions and digital marketing strategies. At PDA, we specialize in designing specialized CMS for eCommerce solutions that will help you take your business to new heights. Our customized software will cater to your every need and more. It will help you in the ways mentioned above and much more. Your revenue will keep on growing and your costs will keep on diminishing.
Web development and Digital Marketing duo
For a business to become a Brand, it needs not just the Website but also a great digital marketing strategy. It is cool to have a website, but it further needs a boost to have a better reach to its customers searching for products online. For instance, a user is randomly searching for sunglasses, what are the chances of him purchasing from your website? It might be impossible if website does not show up on first page of google, hence the digital marketing plays a crucial role here. We at PDA are experts in web development and digital marketing strategies.